The Professional Certificate in Business Development & Strategic Planning is an 8-week intensive program that combines classroom learning with hands-on internship experience. The course is fully sponsored (tuition), making it accessible to all eligible graduates. Participants will be required to pay a nominal fee for application, registration, and certification.
Participants will gain practical experience through internships with our partner organizations, allowing them to apply classroom knowledge in real-world settings. Upon successful completion of the program, graduates will have the opportunity to secure job placements as Business Development Executives or receive support to start their own consultancies.
Head Facilitator — AEA
50% Tuition Scholarship: GHS 800.00
1. Understanding customer needs and behaviours. 2. Techniques for providing exceptional customer service. 3. Building long-term customer relationships.
1. Fundamentals of digital marketing. 2. Social media marketing strategies. 3. Search engine optimization (SEO) and online advertising.
1. Principles of marketing and sales. 2. Developing effective marketing strategies. 3, Sales techniques and customer acquisition.
1. Proficiency in Microsoft Word, Excel, 2. PowerPoint, and Outlook. 3.Practical applications in business settings.
1. Introduction to artificial intelligence (AI) and its applications in business. 2. Leveraging AI for data analysis and decision-making.
1. Leadership styles and techniques. 2. Building and managing effective teams. 3. Conflict resolution and team dynamics.
1. Strategic planning processes. 2. Implementing business strategies. 3. Monitoring and evaluating strategic plans.
Inspiring African Giants, One Entrepreneur At A Time